MELE, CRISTINA
MELE, CRISTINA
DIPARTIMENTO DI ECONOMIA, MANAGEMENT, ISTITUZIONI
Il senso della service-dominant logic
2014 Mele, Cristina
L’impresa value creator: TQM e competence management. Il caso ABB
2002 Colurcio, M; Mele, Cristina
The 3 pillars of Naples Forum
2012 Gummesson, E.; Mele, Cristina; Polese, F.
Resource-based view and Service-Dominant logic: similarities, differences, and further advances
2010 Mele, Cristina; DELLA CORTE, Valentina
Value innovation and creativity in B2B: NPD and NSD within service-dominnat logic
2007 Mele, Cristina
The 2011 Naples forum on service - service-dominant logic, network & system theory and service science: integrating three perspectives for a new service agenda
2011 E., Gummesson; Mele, Cristina; F., Polese
The evolving path of TQM: towards business excellence and stakeholder value
2006 Mele, Cristina; Colurcio, Maria
A new perspective on market dynamics Market plasticity and the stability–fluidity dialectics
2014 Nenonen, S.; Kjellberg, H.; Pels, J.; Cheung, L.; Lindeman, S; Mele, Cristina; Sajtos, L.; Storbacka, K.
Service Innovation and Business Model in a Servicedominant logic lens
2014 Sebastiani, R.; Corsaro, D.; Mele, Cristina
A social construction approach to service innovation in networks
2013 Corsaro, D.; Sebastiani, R.; Mele, Cristina
Campania Workshop on Value Creation
2010 Mele, Cristina; Stampacchia, Paolo
Editorial
2010 Gummesson, E.; Mele, Cristina; Polese, F.
Adopting/rejecting service innovation: a communication issue
2014 Corsaro, D.; Sebastiani, R.; Mele, Cristina
Understanding market plasticity: the dialectic dynamics between stability and fluidity
2013 Nenonen, S.; Cheung, L.; Kjellberg, H.; Lindeman, S.; Mele, Cristina; Pels, J.; Sajtos, L.; Storbacka, K.
Attività e capacità di marketing nelle grandi imprese in Italia
2003 Mele, Cristina; Stampacchia, Paolo
Matching for mutual value creation
2010 Mele, Cristina
Network & System theory suggestion to service research
2012 Polese, F.; Mele, Cristina
Service innovation as a process of sense-making
2013 Mele, Cristina; Sebastiani, R.; Corsaro, D.
Service Dominant logic, Networks & Systems Theory and Service Science: integrating three perspective for a new service agenda
2013 Mele, Cristina; Gummesson, E.; Polese, F.
Marketizing
2012 Mele, Cristina; Pels, J.; Storbacka, K.
| Titolo | Tipologia | Data di pubblicazione | Autore(i) | File |
|---|---|---|---|---|
| Il senso della service-dominant logic | 8.02 Comunicazioni a Convegni o Seminari | 2014 | Mele, Cristina | |
| L’impresa value creator: TQM e competence management. Il caso ABB | 1.1 Articolo in rivista | 2002 | Colurcio, M; Mele, Cristina | |
| The 3 pillars of Naples Forum | 1.1 Articolo in rivista | 2012 | Gummesson, E.; Mele, Cristina; Polese, F. | |
| Resource-based view and Service-Dominant logic: similarities, differences, and further advances | 4.1 Articoli in Atti di convegno | 2010 | Mele, Cristina; DELLA CORTE, Valentina | |
| Value innovation and creativity in B2B: NPD and NSD within service-dominnat logic | 4.1 Articoli in Atti di convegno | 2007 | Mele, Cristina | |
| The 2011 Naples forum on service - service-dominant logic, network & system theory and service science: integrating three perspectives for a new service agenda | 7.1 Curatore o Editor di Libri Scientifici | 2011 | E., Gummesson; Mele, Cristina; F., Polese | |
| The evolving path of TQM: towards business excellence and stakeholder value | 1.1 Articolo in rivista | 2006 | Mele, Cristina; Colurcio, Maria | |
| A new perspective on market dynamics Market plasticity and the stability–fluidity dialectics | 1.1 Articolo in rivista | 2014 | Nenonen, S.; Kjellberg, H.; Pels, J.; Cheung, L.; Lindeman, S; Mele, Cristina; Sajtos, L.; Storbacka, K. | |
| Service Innovation and Business Model in a Servicedominant logic lens | 4.2 Abstract in Atti di convegno | 2014 | Sebastiani, R.; Corsaro, D.; Mele, Cristina | |
| A social construction approach to service innovation in networks | 4.1 Articoli in Atti di convegno | 2013 | Corsaro, D.; Sebastiani, R.; Mele, Cristina | |
| Campania Workshop on Value Creation | 8.04 Convegni organizzati dalla struttura | 2010 | Mele, Cristina; Stampacchia, Paolo | |
| Editorial | 1.1 Articolo in rivista | 2010 | Gummesson, E.; Mele, Cristina; Polese, F. | |
| Adopting/rejecting service innovation: a communication issue | 4.1 Articoli in Atti di convegno | 2014 | Corsaro, D.; Sebastiani, R.; Mele, Cristina | |
| Understanding market plasticity: the dialectic dynamics between stability and fluidity | 2.1 Contributo in volume (Capitolo o Saggio) | 2013 | Nenonen, S.; Cheung, L.; Kjellberg, H.; Lindeman, S.; Mele, Cristina; Pels, J.; Sajtos, L.; Storbacka, K. | |
| Attività e capacità di marketing nelle grandi imprese in Italia | 4.1 Articoli in Atti di convegno | 2003 | Mele, Cristina; Stampacchia, Paolo | |
| Matching for mutual value creation | 8.02 Comunicazioni a Convegni o Seminari | 2010 | Mele, Cristina | |
| Network & System theory suggestion to service research | 1.1 Articolo in rivista | 2012 | Polese, F.; Mele, Cristina | |
| Service innovation as a process of sense-making | 2.1 Contributo in volume (Capitolo o Saggio) | 2013 | Mele, Cristina; Sebastiani, R.; Corsaro, D. | |
| Service Dominant logic, Networks & Systems Theory and Service Science: integrating three perspective for a new service agenda | 7.1 Curatore o Editor di Libri Scientifici | 2013 | Mele, Cristina; Gummesson, E.; Polese, F. | |
| Marketizing | 4.2 Abstract in Atti di convegno | 2012 | Mele, Cristina; Pels, J.; Storbacka, K. |