The urban project for Santa Maria Capua Vetere, between contemporary city and digital archaeology

The research proposes an integrated cultural approach between urban design and the enjoyment of heritage assets, with the aim of rededicating archaeological areas to contemporary city life through the use of digital technologies. The community, due to the principle of economic circularity, will benefit from the enhancement of public spaces resulting from innovative methods of land use that encourage cultural tourism and the promotion of activities. Therefore, the aim is to involve citizens during all phases of the project with different approaches: qualitative research, surveys, interviews and living labs. The research takes full advantage of the potential of digital technologies to reach a wide audience in the process of re-appropriating the places of the contemporary city.